We at LiteFest (“LiteFest,” “we,” “us,” or “our”) respect your privacy and are committed to protecting it through our compliance with this Privacy Policy.

This Privacy Policy governs the manner in which www.litefestindustries.com (“LiteFest” or “the Website”) collects, uses, shares, maintains, and discloses personal data collected from users (each, a “User,” “you”) of the Website. We encourage you to review this Privacy Policy regularly to stay informed about how we protect your data and ensure compliance with any updates.

LiteFest collects, processes, uses, stores, discloses, transfers, or otherwise makes available (“Process” or “Processed”) your personal data as legally permitted under applicable data protection laws, including the Digital Personal Data Protection Nov, 2024.

By visiting or using our website, you agree to this Privacy Policy. If you are redirected to other websites or provide personal data to any of those websites, please review the privacy policies posted on those websites.

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Data We Collect About You and How We Collect It

Personal Data You Provide
We collect personal data that you voluntarily provide to us when you:

• Place an order
• Sign up for our newsletter
• Create an account
• Contact us via email or phone
• Enter a contest or promotion

This data may include:

• Name, contact details (such as email address and phone number), billing and shipping addresses
• Payment information (such as credit or debit card number, expiration date)
• Order history and details about the products you purchase

This information is used to personalize your shopping experience, process your transactions, deliver orders, and send you communication about your purchases and our products. We may also use your contact details to inform you of special offers, promotions, or new products.

Data Collected Automatically
We automatically collect certain data when you visit our website, such as:

• IP address, browser type, and version
• Pages viewed, time spent on pages, links clicked, and website navigation patterns
• Purchase history and content interactions

Like many websites, we use cookies and similar tracking technologies to improve our services, enhance user experience, and provide targeted advertising. You can manage your cookie preferences through your browser settings. Please see our Cookie Policy for more details.

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How We Use Your Data

We may use the personal data we collect for the following purposes:

• To process your orders and manage transactions, including payment processing and order fulfillment
• To personalize your shopping experience on LiteFest
• To send you promotional offers, updates, and newsletters
• To maintain and secure our website, ensure operability, and detect fraud or security incidents
• To communicate with you regarding contests, promotions, and customer service inquiries
• To comply with legal obligations and protect the rights of LiteFest and our customers
• For internal analytics to improve our website, products, and services

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Disclosure of Your Data

We may share your personal data with:

• Service providers that help us process payments, fulfill orders, and maintain our website
• Third-party marketers for targeted advertising, if you have opted in to such services
• Affiliates and subsidiaries to enhance our services and product offerings
• Legal authorities to comply with legal obligations or in response to lawful requests

We ensure that any third-party partners comply with applicable data protection laws and implement appropriate safeguards to protect your data.

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Legal Basis for Processing Personal Data

We process your personal data based on the following legal grounds:

• Your Consent: When you subscribe to our updates, register on our website, or provide us with clear consent for specific activities (e.g., marketing)
• Legitimate Interest: For purposes such as improving our services, detecting fraud, and ensuring website security
• Contractual Obligations: To fulfill orders and transactions
• Legal Compliance: When required by law

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Data Security

We implement industry-standard security measures to protect your personal data from unauthorized access, disclosure, or alteration. These measures include encryption, firewalls, and secure access protocols. However, no security system is completely infallible, and we cannot guarantee absolute security of your data.

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Data Retention

We retain your personal data for as long as necessary to fulfill the purposes outlined in this Privacy Policy, including any legal, tax, or regulatory obligations. Once your data is no longer needed, we will securely delete or anonymize it.

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Your Rights

You have the following rights regarding your personal data:

• Right to Access: You can request a copy of the personal data we hold about you
• Right to Correction: You may request corrections to any inaccurate or incomplete data
• Right to Erasure: You may request deletion of your personal data, subject to legal obligations
• Right to Withdraw Consent: You may withdraw consent for specific data processing activities at any time

To exercise any of these rights, please contact us at sales@litefestindustries.com

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Cross-Border Data Transfers

When transferring your personal data outside India, we ensure that such transfers comply with applicable data protection laws and that your data is adequately protected.

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Minors’ Data

Our website is not intended for individuals under the age of 18. We do not knowingly collect personal data from minors. If you believe that a child under 18 has provided us with personal data, please contact us, and we will take steps to delete such information.

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Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The date of the most recent revision will be indicated at the top of the page. Your continued use of our website following any changes indicates your acceptance of the updated Privacy Policy.

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Contact Us

If you have any questions or concerns about this Privacy Policy or how we handle your personal data, please contact us at:

Email: sales@litefestindustries.com
Phone: +91 9572985863
Address: B M Roy Road, Kolkata, India, West Bengal

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This policy ensures compliance with applicable data protection laws while prioritizing transparency and user rights for LiteFest customers.